Opportunities in the Indian Market – India Market Entry Strategy

India is a diverse land that offers many opportunities to both its native entrepreneurs as well as overseas investors. The large and complex market in India provides numerous opportunities to foreign businessmen. However, to achieve success in India, you need to be very vigilant and navigate through the numerous interconnected regional markets that function as a web in India. It is these interdependent local markets that make the business arena in India so complex and yet thriving with opportunities. In India, you need to be well-versed with the changing regulatory environment among the states and union territories and accordingly set up your manufacturing plants and develop your partnership alliances.

Setting up business in India

India is indeed a country with huge business potential. With so much manpower and the need for jobs, it is always a good idea for businessmen to go for a manufacturing plant set up in India. India is brimming with skilled and unskilled labor as well as natural and mineral resources. With transport and other infrastructure being developed in different rural parts in India, manufacturing is a good idea for the business in India. The International Monetary Fund has opined that India was the fastest-growing major economy in 2018 with a growth rate of 7.4%. This growth rate is estimated to increase to 7.8% in 2019.

There are several regulatory compliances in India that one must keep in mind before investing in the manufacturing market. One of the good things is that India has merged the application of Permanent Account Number (PAN) and Tax Account Number (TAN), expediting the process of starting a business in India. With diverse cultural nuances all over the country, manufacturing plant setup in India requires you to be well-versed with the cultural needs of the country. Along with this one needs to be incorporated in the Ministry of Corporate Affairs (MCA). Completing the entire process may take few weeks to complete the business registration process. Public and private companies may be formed as limited and unlimited liability. Depending on your nature of business you can enter India through options such as Branch Office, Representative Office, Limited Liability Company, or Liaison Office.

Expanding Business in India

With India rising up thirty places in the global scale for ease of doing business, according to the World Bank’s ‘Ease of Doing Business 2018 Report’, it is not only easy to set up business but also to expand your business through several distribution partnerships in India. The TMF Group’s Financial Complexity Index 2018 has ranked 94 jurisdictions as per their complexity. In this Index India has secured the 13th rank as far as regulatory compliance in India is concerned.

To further help with distribution partnerships in India and better investment opportunities, access to credit has been improved by amending the rules on priority of secured creditors and new laws on insolvency that provides a time limit and grounds for relief of creditors during the process of reorganization. Such steps help better investment in business and thereby contribute to the expansion of business. No business can thrive in a silo. Hence for the business to move ahead and expand, it is important to go into partnership with other collaborators and stakeholders, and doing so by abiding by the regulatory and compliance norms of the country.

Conclusion

India is a land that gives you immense opportunities to grow as a businessman. Whether you are an established businessman looking forward to expand or are planning to start from scratch, India is a country that will give you the best of all that you need.

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