Introduction & Background

Client is a specialist in water handling and management technologies, originating from the Italian North-East. They are present in 150 countries with 19 plants for production, sales, and representatives worldwide.

‍Objective: Assess opportunities in Southeast Asia and identify suitable distributor partners.

Tecnova’s Role

Market Opportunity Assessment‍

Conducted comprehensive assessment of market potential for Client’s product range including Booster Pumps, Submersible Pumps, and Centrifugal Pumps in Southeast Asian countries.‍

Implementation Phase

Identified, shortlisted, and selected the most suitable distributor partner for Client in the targeted region.

Ongoing Advisory Support‍

Continuous support provided by Tecnova in identifying and finalizing suitable distributor partners for other markets such as South Korea.

Assisted in recruitment and incubation of a Sales Manager for the Indian market.

Facilitated understanding of regulatory and taxation compliance requirements.

Assisted in negotiation and finalization of agreements.

Coordinated with appointed channel partners and Client in Italy for order placement and processing.

Streamlined the distribution process for efficiency.

Outcome

Conducted comprehensive assessments outlining market prospects for each country.

Identified and shortlisted potential distributors.

Facilitated in-person meetings between Client and selected partners for further assessment.

Aided in securing a distributor agreement with the chosen partner.

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Conclusion

Tecnova's strategic support enabled Client to assess market opportunities and identify suitable distributor partners in Southeast Asia. Ongoing support ensures effective distribution and market penetration, contributing to Client's global expansion.

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